Large Format Printing Services
As we like to say at Qualprint, marketers need options. Standard brochures and direct mail pieces are important. But sometimes winning the moment for your brand requires different types of materials to create new and different brand experiences for your customers and prospects. Large format graphics and other specialty printing capabilities can fit the bill. Read on to learn more about our large format printing services and specialty graphics including Qualprint’s specific capabilities and ways we can help your brand win the moment.
First, A Little Bit About Large Format Printing and Specialty Graphics
Put simply, large format printed materials are digitally produced and typically much larger than anything that can come off an offset printing press. Think of outdoor billboards, tradeshow graphics, giant banners and wall murals and you’re thinking of large format printing. The phrase specialty graphics, on the other hand, refers to all kinds of graphics not typically printed on paper. Things like retail window or floor appliques, branded promotional products, graphics printed on materials like glass, vinyl, metal and fabric, transparent graphics, “Day/Night” graphics (which show different images in different lighting), and die-cut graphics including logos. And the large format and specialty graphics can overlap. Specialty printing techniques can be used to produce large format graphics and vice versa.
The growth of large-format and specialty graphics technologies – which include digital printing and digital die-cutting – has created all kinds of new possibilities for marketers and new ways to create materials and experiences that were previously unfeasible. Set-up, ease of prepress and producing anywhere from one to thousands of pieces are now easier, faster and more cost effective. These technologies also can make producing one-offs graphics easier – supporting experimentation and market testing.
How We Can Help You Win the Moment with Large Format Graphics
Naturally, Qualprint has an array of options for you including some of the most advanced large format and specialty print technologies available today. Here are some of them:
- Breathtaking large format, high-definition graphics up to 10” x 30” in size
- High-definition and 3D image capture technology (so good the Vatican uses it to scan and reproduce its artwork)
- Dye sublimated printing for point-of-purchase displays
- Matrix frame and fabric displays (silicon-edged graphics or SEG mounted in custom sized frames with lighting options)
- Direct to media printing on a wide variety of materials
- Giclée print production
- Digital die cutting
Wide Format Printing and Specialty Printing Possibilities
All these technologies make Qualprint an ideal partner for producing a wide variety of attention-grabbing, moment-winning print materials. Our wide format printing and specialty printing includes:
- Tradeshow graphics and pop-up displays
- Retail displays and window graphics
- Banners
- Framed and backlit images for all kinds of uses
- Packaging including one-off box prototypes
- Interior and exterior signage
- Mass produced die-cut logos and other materials
- Custom branded promotional material
To summarize our ability to create large-scale graphics and specialty printed materials presents an exciting and versatile opportunity for marketers. There are so many applications for large-format graphics and specialty printing, allowing marketers to win the moment at so many customer touchpoints including retail, hospitality, tradeshows and events and corporate showrooms and lobbies. Of course, we’re ready and eager to help you take advantage of any or all of them.
