by Qualprint | Oct 28, 2022 | Branding, Printing Trends
If you’re a dealership that has auto brochures or car catalogs in your showroom or if you’re a marketer for a car brand then it’s likely you’ve had or been asked the question, “Do Car Buyers Still Use Brochures?”. Interestingly there have been studies done to show if...
by Editor | Jan 14, 2022 | Branding, Personalization, Variable Data Printing
Personalized Print. Getting It Right. There’s lots of information out there about the importance of personalizing your marketing communications. Research shows that personalized direct mail drives higher conversion rates. More and more consumers say they expect...
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